About Us

Our Company

Founded in 2012, Land of Rugs is a family owned and run rug retailer based in the picturesque village of Darley Abbey. With years of industry experience and an ever-expanding customer base, our dedicated team are constantly striving to uphold our reputation as one of the leading online rug retailers.

Everyone is aware that a house is not a home until it is dressed with fabulous floor rugs. It is our absolute priority to understand and monitor current and future trends, whether that is interior design trends or rug trends themselves. This allows us to supply the spectacular range of designs, styles, yarns, colours and sizes that the public expect from us!

Our research enables us to offer quality wool, hide and synthetic rugs at realistic prices that are incredibly difficult to beat online and that offer genuine savings against high-street prices. We engage with the wide spectrum of customer choice by providing highly affordable budget and bargain buys, in addition to inspirationally high-end, luxury rugs when something amazingly special is quite simply a must. And it goes without saying that we give super discounts, as well as having regular sales on selected items from all of our ranges!

We source rugs intelligently through trusted manufacturers using global importers, and our extensive selection includes designer styles, modern, traditional, shaggy and children’s rugs.

With so much variety on offer, together with the thought needed in making the right choice of rug, making decisions may sometimes be confusing to customers. This is where our expertise is needed in helping identify a dream rug of choice. Our telephone support service, available Monday to Friday 7am to 4pm is in high demand, and we continue to welcome enquiries! Alternatively, a quick click over to our Rug Buying Guide will provide easy to understand, comprehensive advice on the best rug for you to choose.

Our Mission

Core Values

Here at Land of Rugs, we work every single day to a set of core values. Every member of our team signs up to these when they agree to join the company, and these values really are what allows us to be one of the leading online rug retailers.

  • S – Support. We ensure to support all customers when purchasing a rug for their home.
  • P – Personable. Ensuring all our staff are available on the other end of the phone.
  • I – Intelligent. No one knows rugs like we know rugs!
  • R – Reliable – Over 1700 reviews tell of our excellent quality, pricing and service.
  • I – Innovative – We are always finding new ways to improve your shopping experience.
  • T – Transparent. We NEVER mislead customers. It is as simple as that.

Delivery & Returns Information

To ensure we are offering the best purchasing experience possible, we also offer FREE UK Mainland Delivery on all of our orders, with the exception of some remote Scottish areas! Although we generally do state 2-5 working days for delivery, we are able to get the majority of your orders to you within 1-3 working days! If you have any questions about our excellent delivery service, why not contact our customer support team? They’re always happy to assist! More information about how we deliver our rugs can be found on our delivery page.

We also understand that, when purchasing rugs online, it can sometimes be difficult to really understand the true style, comfort and colour of the rug. Occasionally, products will need to be returned to us. We understand this completely, and whilst the chance of you needing to return a rug is minimal, the process is incredibly easy! Simply return the rug to us at our Darley Abbey address within 30 days for a full refund of your purchase! Please note, as we offer free delivery to customers, returns do need to be covered by the customer. More information can be found on our returns page!

Secure Online Checkout

Security is of paramount importance to us here at Land of Rugs. To ensure the safety and security of all online purchases, we have partnered with three of the World’s leading secure transaction providers. Sage Pay, PayPal and Apple Pay. This way, you can shop confident with Land of Rugs.

For added customer satisfaction and peace of mind, we have also made our entire website HTTPS secure. You can see this by hovering to the top left corner of your browser and finding the padlock icon. This indicates that our website is fully secure and safe to use, all of your personal data is protected!

Once you have placed an order with Land of Rugs, you will be asked to provide a billing address and shipping address. These addresses will be used ONLY for the purposes of processing your order and shipping your rug to you, we will not use these addresses for any other purpose.

We NEVER sell customer data to third parties.